Exhibit at National Center for Database Marketing

Why Exhibit? Establish your company as a solid supplier in the industry. Quickly penetrate new opportunities in this multi-billion dollar market. Gain a face-to-face marketing advantage

Both consumer and b-to-b marketers attend NCDM's Exhibit Hall to find practical, realistic solutions to today's and tomorrow's challenging database questions. These professionals span the entire database marketing industry, respresenting such fields as:
Advertising and promotions Computer & data processing services CRM Data mining products & data warehousing Direct marketing Financial services High tech	Insurance services List professionals Retail Printing/publishing Sales analysis & productivity Telemarketing Telecommunications
NCDM is your chance to meet with these decision-makers one-on-one. Find out more by contacting Ed Berkowitz at 203-358-3702

Exhibitor ROI - Really!

Exhibiting Saves You Money. Every sales call your people make costs you money. On average a new b-to-b prospect requires an average of 3.7 sales calls for your salesperson to close. Each sales call has an average cost of $308. This means it costs you $1,140 to close a sale!

Exhibiting at NCDM can actually save you money! First, we provide you highly qualified prospects in an atmosphere that facilities the sales process. This alone reduces your cost per sales contact to an average of $212. Then, based on industry statistics, we lower the total number of sales calls you need to close the deal from 3.7 to 1.6. This reduces your total cost to close the sale down to $705 - a 38% cost reduction*.

Exhibiting at NCDM opens the door to new revenue. NCDM attracts new buyers with purchasing authority, buyers looking for new products or services, and buyers looking to solve critical issues. The key here is buyers. NCDM is the premier event that direct marketers attend as a one-stop-shopping opportunity to get the latest database industry news and see what leading suppliers and vendors have that they can use to improve efficiency, increase ROI and grow revenues!

*2001 Report: Cost to Close a Sale, Center for Exhibition Industry Research

Look At All You Get!
As an NCDM Exhibitor, you will receive:

exhibit display space on the show floor with a standard 8' back and 3' side drape
a black and white company ID sign
FREE exhibit hall passes for your best customers and prospects
FREE exhibitor listing with product description in the Official Show Directory�considered by many attendees to be the database marketing industry buyers' guide
FREE listing with product description on the NCDM Summer website as soon as you send in your contract and for three months after the Show
one free conference attendee pass per 10'x10' booth - each pass a $1,795 value!

How Do We Help You?
In addition to providing you with 3 days of purchase-ready prospects and a facilitated sales atmosphere, NCDM offers an aggressive marketing program that not only drives attendees to the show, but directs these decision-makers to your booth, including:

Industry-wide marketing campaign of over 500,000 print and online impressions
Virtual Booth/Company and Product listing on the NCDM web site
Full page, four-color ads in DIRECT and CATALOG AGE promoting the show
Bi-monthly communications publicizing the event to highly targeted prospects starting 6 months prior to the show
Grand opening reception on the exhibit hall floor
Luncheons, receptions, and other networking opportunities on the exhibit hall floor

Become An Exhibitor